Job Advertising, Recruitment Marketing
In the past, recruiting was a simple affair. Recruiters would post jobs on traditional job boards, count the applicants, and plan their budgets for the year. But then, Indeed stormed onto the scene, changing the game with its pay-per-click (PPC) model, quickly...
Job Advertising, Recruitment Marketing, SEO
Understanding Conversion in Recruitment Marketing So, what exactly counts as a ‘conversion’ in recruitment marketing? A conversion boils down to an action taken by a user or job seeker that gets you closer to your hiring goals. It could be applying for a...
Job Advertising, Recruitment Marketing
Read this. Focus. Put down the Starbucks for a sec. In case you’ve been living in a cave for the last 10 years, Indeed.com is the top job board today and they can be a serious budget buster if you don’t know what you’re doing, and chances are probably don’t. If you...
