Glennlist Blog
Discover and Explore Recruitment Marketing and Employer Branding
How to Rock an Employee Video Testimonial
During the great resignation, HR grabbed anyone that was still left and begged them to do a video testimonial. 99.9% of these videos were done on a phone and the quality was poor and shaky like when Grandpa recorded your graduation. It’s time to replace all those...
Spending Too Much on Indeed Ads, Then Do This
Read this. Focus. Put down the Starbucks for a sec. In case you’ve been living in a cave for the last 10 years, Indeed.com is the top job board today and they can be a serious budget buster if you don’t know what you’re doing, and chances are probably don’t. If you...
3 Facebook Ad Fundamentals
Creating a Facebook ad is plain and simple, kind of like a bagel. Anyone can do it. But, running Facebook recruitment marketing campaigns that deliver results is like doing jumping jacks in a canoe. And, Facebook’s employment ad policies are a dart throw at best. The...
Should Recruitment Marketing Fall Under Marketing or Recruiting?
Should recruitment marketing sit within Marketing or Talent Acquisition? Marketing managers would rather spend Friday nights in a church basement playing Bingo than deal with applicants and candidates. On the other hand, recruitment marketing professionals are...